marketing

Psychology | See Media blog | PR planning
The use of psychology in campaign design
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Mandated time at home feels much different when you’re an adult accustomed to a busy schedule and social gatherings.   Like most people, I’ve been trying to fill my free time as productively as possible and I began this week, by...
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Now is not the time for marketing with your head in the sand | See Media blog
Now is not the time for marketing with your head in the sand
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These are unprecedented times. Most of us haven't experienced this kind of turmoil before.  As  we try to get our bearings and form some kind of a plan to move forward in this rocky economic climate, a question facing most comms teams is: should our PR and marketing strategy change in line with our present reality?   The answer...
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Social media | Housing communications
Social: What’s new?
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As always, social media is changing. For many housing providers, finding a balance between making sense of your social analytics and finding new ways to engage with your target audiences – be those stakeholders or customers – whilst also working...
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Women in business | Housing communications | See Media
And now for something completely different: Women in business
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As a specialist consultancy providing communications support to the UK housing sector you would be forgiven for wondering why See Media were chosen to support a client looking for ideas to promote their work with older female entrepreneurs. The client...
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Why has the #31DaysOfCreativity challenge been so important?
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Albert Einstein once said, “creativity is contagious, pass it on” and after taking part in the #31DaysOfCreativity challenge, I think the genius was on to something. The challenge has been organised by the lovely ladies at Comms Creatives, who have...
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Factfulness | Housing communications | See Media blog
The value of ‘factfulness’ campaigns
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I recently finished reading Factfulness by Hans Rosling, a book described by Barack Obama as demonstrating the “hopeful potential for human progress when we work off facts rather than our inherent biases.” Without giving too much away, the book explains...
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Social experiment | See Media | Housing PR
The social experiment
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I can’t remember a time when social media didn’t exist. So it’s often surreal when I speak to a marketing or comms manager about their organisation's social strategy and hear they simply don’t have one. Having worked in PR for...
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Are UK housing organisations making the most from PR?
Are UK housing organisations making the most from PR?
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Before joining the See Media team in May, I worked for a technical PR agency specialising in science and technology. While this may seem like a drastic change to many, the transition to consulting on campaigns in the housing sector...
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Brexit | Housing and PR communications
Lessons from Brexit: The Uncivil War
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Yerin reviews Brexit: The Uncivil War and discusses the takeaways. BREXIT. The word that no one can escape from. Especially as communications professionals, it gets frustrating when all other sector news is over shadowed by the daily coverage of the...
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See Media team | Housing PR
What a perfect fit – Sarah joins the See Media team
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The See Media team has been strengthened by the appointment of housing communications specialist, Sarah Thomas. Sarah joins the company from a Midlands based full service marketing consultancy where she managed the PR and marketing support for a number of...
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